January 23, 2021
Doug is the founder and CEO of The Sleeter Group, an international network of accounting software consultants, and the former producer of SleeterCon, one of the most popular annual educational and tradeshow conferences for accounting professionals. He sold The Sleeter Group and SleeterCon in 2015, and they are now known as Accountex. A champion of innovation and positive disruption in small business accounting, Sleeter began his career with a CPA firm, then later joined Apple Computer, before starting and running The Sleeter Group with his wife Sherrill.
He is a passionate leader of innovation and change in the accounting technology world. As a CPA firm veteran and former Apple Computer Evangelist, he melded his two great passions (accounting and technology) to guide developers in the innovation of new products and to educate and lead accounting professionals who serve small businesses.
In 2017, Doug was inducted into The CPA Practice Advisor Hall of Fame in the accounting profession. He was also named to Accounting Today's "Top 100 Most Influential People in Accounting" each year 2008 through 2015. In 2013, he was recognized by Small Business Trends with the Small Business Influence Champion award.
In the early 1990s, Doug was a pioneer in developing the first QuickBooks seminars in the country and has since built the largest group of accounting software consultants in the small business accounting profession. Doug serves on several advisory boards for technology companies and has consulted with numerous industry leaders including Intuit, Sage, Apple, and Adobe Systems.
Doug attended both the University of California Santa Cruz and Santa Clara University and holds a Bachelor of Arts degree in Computer Information Systems.
Doug and his family live in Pleasanton, CA.
“We are extremely grateful that Doug is sharing our vision for Armatic as the missing component sitting between a company’s Accounting and CRM software, powering all aspects of the revenue lifecycle in an organization and to provide actionable insight to all employees in an organization within a controlled framework, focused on bringing operational best practices with its application to modern companies,” says Thomas Cornelius, CEO of Armatic.
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